IBM’s Watson software offers a new and distinctly different approach to analyzing data. It differs from more traditional approaches in three key ways: It understands much more of the “semantics” of information – the assumptions and implicit meanings behind it…
Social CRM provider Nimble has added a new Smart Summary feature to its CRM platform and associated apps. According to the company, the Smart Summary displays information about contacts, including bio, career background, company information, connections in common, educational background,…
Adam Marchick, CEO of mobile marketing automation provider Kahuna, says companies are failing miserably at their goal to send the right marketing messages to the right people at the right time. He likens push notifications, a hugely popular method for…
AdStage, provider of a self-service advertising platform that it bills as a single place to build, manage and optimize ad campaigns across search, social, mobile and display ad networks, has raised $1 million in additional seed funding by Digital Garage,…
The field of geographic information systems (GIS) is impacting the enterprise applications space like never before. Known best for basic mapping functions, its influence is apparent to any smartphone user who has opened a maps program to locate the nearest…
Sailthru, a provider of Big Data-driven automated marketing software that recently raised $20 million in funding, has introduced Advanced Analytics, an offering the company says enables marketers to identify revenue and retention opportunities from customer behavior trends and interactions with…
Web analytics provider ClickTale has added a new feature called Side-by-Side Heatmaps to its software. The feature allows CMOs and marketers to simultaneously view two heatmaps that visually display every mouse move, click and scroll of website users. This enhances…
Brainshark, a provider of cloud-based software used for business presentations, has released several packaged applications designed to make it easier for customers to purchase and use video presentation technology geared toward specific functional needs. The packages include the Brainshark Sales…
Talygen, a provider of business software including software-as-a-service (SaaS) applications for project management and CRM, has introduced a bulk mail feature for its CRM software. The bulk mail tool enables organizations to quickly send emails to large groups of people…
CRM software has been around for years, but thanks to the cloud and the prevalence of smartphones, the software category is once again a hotbed for innovation. Here are 10 startups offering something new in or around CRM: AppMesh. AppMesh…