According to this SmartData Collective report on social business intelligence, BI and the systems and firms that collect data are headed in a new direction with the inclusion of social media conversations. Today, business intelligence sources are competing with new…
According to this report on CRM Buyer, this year’s CRM Evolution event was true to its name as the show reflected the way thinking about CRM has changed over the years with a focus on CRM, Social CRM and deployment…
A new study released by ExactTarget finds consumers active on Twitter are three times more likely to impact a brand’s online reputation through syndicated Tweets, blog posts, articles and product reviews than the average consumer. As noted in this Business…
The upcoming CRM Evolution conference in New York next week will feature discussions on how technologies and economic forces are changing the CRM software segment. As mentioned in this PC World report, another significant product trend will be DaaS (data-as-a-service),…
TeleTech says it has formed a strategic alliance with Lithium Technologies to develop a fully integrated solution for serving the social customer. According to the company in this news release on Market Watch, the new solution combines customer networks with…
Adobe Systems Incorporated has recently announced new features to the Adobe Online Marketing Suite, powered by Omniture. As noted in this Business Wire press release, the new features include advanced bid strategies for Facebook ads, image ad support for the…
Salesforce.com (NYSE: CRM) has landed a big customer for its cloud-based customer relationship management (CRM) service. Facebook, the giant social networking site that just reached the 500 million user mark, will use Salesforce’s Sales Cloud 2 to manage its sales…
The New England Sports Network (NESN) has chosen Mzinga to moderate the “Beth Israel Deaconess Medical Center Healthy Is”, interactive ad campaign, which will be running throughout the 2010 baseball season. According to the social software, services, and analytics company,…
Anyone wondering how much potential the market for social CRM has should look no further than the $30 million investment in Jive Software from two of the top venture capital firms. The third round of funding was led by Kleiner…
Gartner has published its first Magic Quadrant for the social CRM (customer relationship management) market, and the firm’s analysis suggests that the fast-growing market has a ways to go to reach maturity. Gartner said there are more than 100 companies…