Research
CRM, CEM and the ROI of Customer Relationships
May 16, 2012Customer experience management (CEM) involves a more cohesive approach to customer acquisition and retention than traditional CRM or social CRM. To get the most from CEM, companies should combine it with CRM.
Survey: 70 Percent of Organizations Have Big Plans for Big Data
May 14, 2012Big Data is on nearly every IT and business professional's mind, a new survey from Informatica shows. But challenges loom...
Two-tier Strategy a Way to 'Reinvigorate' ERP
May 14, 2012Why would a company want to run two ERP systems? There are plenty of reasons, say the experts, including increased business agility and lower costs.
Everything You Ever Wanted to Know About Embedded Analytics
May 10, 2012Benefits of embedded analytics include ease of adoption and the ability to tailor analytical functionality. But there are possible pitfalls, including difficulty in quantifying ROI and potentially high costs.
Zynga's Cloud Journey: Delivering Apps in the Hybrid Cloud
May 8, 2012CTO of Zynga explains to Interop crowd how the gaming company moved its applications from on-premise to the public cloud, and then to its own hybrid cloud.
10 Ways to Get the Most out of Mobile CRM
May 8, 2012Customer relationship management and mobility experts share their tips on how to get the most out of mobile CRM.
Where Is Social CRM ROI?
May 4, 2012Recent Gartner surveys found social CRM is top of mind for executives and interest in social CRM is growing, yet just 50 percent of Fortune 1000 companies will attain a worthwhile ROI from their social CRM initiatives by the end of 2012.
Will Business Folks, IT Admins Like Windows 8 Apps?
May 3, 2012With a steady stream of news about Microsoft's Windows 8, some IT organizations are likely getting excited about the new OS – while others might be apprehensive or just not interested. However, some developers who have already created Windows 8 apps believe the new OS offers much to like for both users and IT admins.
Visualization Broadens Business Intelligence's Appeal
May 2, 2012Visualization is taking business intelligence out of the realm of specialists and making it more accessible to "average" users.
Gartner: CRM Emerges as a Big CIO Priority
April 30, 2012Need more proof that the CRM software market is sizzling? Gartner says that CRM skyrocketed 10 slots in its list of CIO technology priorities.
Whither Embedded Analytics?
April 27, 2012Wayne Kernochan of Infostructure Associates encourages IT buyers to look at embedded analytics, saying as the technology matures it will turn out benefits at least equal to the whiz-bang high-end Big Data analytics now being sold – although the benefits will arrive in smaller per-project chunks.
Where Big Money Is Investing in Big Data
April 25, 2012Co-founder of IPO star Splunk, now a venture capitalist, provides insight into the future of Big Data and collaborative applications.
Are Small Businesses Ready for Big Data?
April 24, 2012Yes, say vendors such as Actian, Birst and SAP that are targeting small companies with Big Data solutions.
Cloud Plans Getting More Cohesive
April 19, 2012A new study from Saugatuck Technology suggests organizations are taking a more cohesive approach to purchasing and deploying cloud-based software.
Gartner Taps Predictive Analytics as Next Big Business Intelligence Trend
April 17, 2012Because analytics is the "combustion engine of business," organizations invest in business intelligence even when times are tough. Gartner predicts the next big phase for business intelligence will be a move toward more simulation and extrapolation.
Retooling App Stores for the Enterprise
April 11, 2012Mobile application stores like Apple's App Store and The Google Play Store (formerly the Android Market) are wildly popular with consumers, but do they meet the needs of enterprises? Not really, say experts.
Business Intelligence Ain't Over Until Exploratory Data Analysis Sings
April 9, 2012Business intelligence analyst Wayne Kernochan, of Infostructure Associates, says it's a shame exploratory data analysis (EDA) doesn’t get more attention from enterprises looking to increase their competitive edge.
Business Intelligence Is Booming, Gartner Finds
April 6, 2012From automation to data warehouse consolidation, Gartner's BI Summit was all about making better decisions. While companies are spending big on business intelligence, they aren't always getting good results, said Gartner analyst Rita Sallam.
Buyer's Guide: Is Cloud ERP Right for You?
April 5, 2012While big software companies like SAP are introducing cloud computing into their previously on-premise ERP product lines, they are playing catch-up to pure cloud plays like NetSuite and Plex Online. Here experts suggest key questions to ask to determine which solution is right for you.
Eight Useful Contact Center Apps
April 4, 2012No matter how you interact with customers -- via the telephone or online -- these eight contact center tools can help ensure customer experiences are positive.
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