Research, articles, and tips on CRM, Business Intelligence, ERP, supply chain management, and other enterprise applications.
How Beacons Can Enhance CRMOctober 2, 2015
Beacon technology has yet to take off in a big way, though it can help companies get closer to customers. Analyze beacon data and connect it …
5 Mobile Marketing TrendsSeptember 28, 2015
Mobile marketing is undeniably hot. These five trends offer insight into mobile marketing strategies employed by leading-edge companies.
How to Get Funding for an Enterprise Mobile AppSeptember 24, 2015
A mobile app offers so many benefits, you should have no problem getting it funded, right? Maybe, but you still need to build a strong …
ERP Buying Guide: Top Tier VendorsSeptember 23, 2015
A handful of vendors lead the ERP market. What do they offer their customers?
Video Roundtable: Executive Tech Priorities and ChallengesSeptember 23, 2015
"Smart" technologies such as the IoT - and how to deal with the added complexity they create - will be among topics addressed by a panel of …
Seeking Truth about HadoopSeptember 22, 2015
How many organizations use Hadoop, and more important, how many derive value from it? New survey offers different picture than one released …
CRM Market Leaders? It's ComplicatedSeptember 18, 2015
Most folks agree that Salesforce, Microsoft, Oracle and SAP dominate the enterprise CRM market. But the picture gets fuzzier in looking …
Getting Data Governance RightSeptember 17, 2015
To get data governance right, organizations must benchmark their current efforts and create a data governance "road map" for the future.
3 Social Media Monitoring Success StoriesSeptember 16, 2015
Proliferating social media outlets make it tough for companies to craft cohesive marketing efforts. Fortunately, social media monitoring …
Vertical CRM Not Just for Little GuysSeptember 11, 2015
With new 'clouds' for health care and financial services, Salesforce joins SAP and Oracle in offering industry-specific CRM software.
Startup Spotlight: Pipedrive's CRM for SMBsSeptember 9, 2015
Two former door-to-door salesmen learn a $50,000 lesson and launch an award-winning CRM startup.
How to Solve 4 Enterprise Mobility ChallengesSeptember 8, 2015
To ensure the success of their mobile initiatives, enterprises need to be aware of key challenges and how to solve them.
9 Tips for Awesome Data AnalyticsSeptember 2, 2015
Credit Karma is on the leading edge of data analytics. One of the company's senior software engineers shares some of the ways his team uses …
7 Significant ERP TrendsAugust 31, 2015
The cloud, analytics, better reporting and implementation simplicity are among trends impacting ERP implementations.
Enterprise App Stores Continue to EvolveAugust 27, 2015
Enterprise app stores – especially ones companies create themselves -- are a central part of effective BYOA programs.
4 Tips for Successful BYOA GovernanceAugust 26, 2015
Bring your own app, or BYOA, is a boon for worker productivity – but often a bane for IT organizations. Effective governance is the …
BPM and CRM Better TogetherAugust 24, 2015
Integrating BPM and CRM can help companies make customer-facing processes more efficient and gain added insight about their customers.
Streamlining Your Email Inbox with Service ManagementAugust 19, 2015
Service management helped AAA Allied Group replace email with automated workflows. IT enjoys enhanced visibility into business processes, …
5 Best Practices for Fast DataAugust 18, 2015
Big Data is so 2012. Fast Data is the latest data processing and analytics trend. Best practices are beginning to emerge, based on early use …
Humana Using Analytics to Improve Health OutcomesAugust 14, 2015
Health insurer Humana is getting good results by making analytics the foundation of its clinical operations.