Research, articles, and tips on CRM, Business Intelligence, ERP, supply chain management, and other enterprise applications.
Jump Starting Predictive Analytics in 5 StepsFebruary 8, 2016
Launching a predictive analytics initiative can seem daunting. This five-step process will make it less so.
Data Quality Demands a Team ApproachFebruary 4, 2016
Should business users be accountable for data quality? Research shows a disconnect between IT organizations and business users in answering …
Predictive Analytics Now Easier but Still No Cake WalkFebruary 2, 2016
Predictive analytics is no longer the sole purview of data scientists.
How to Identify the Right Enterprise App Distribution ChannelJanuary 29, 2016
Updating your enterprise app distribution model? Here is how to determine which option is best for your company.
5 Open Source Predictive Analytics ToolsJanuary 25, 2016
KPIs, Collaboration Among Mobile App Best PracticesJanuary 21, 2016
Companies with more mature mobile app strategies are more likely to use KPIs to measure mobile app success, survey finds.
8 Marketing Automation Best PracticesJanuary 20, 2016
Aligning marketing automation with a content strategy is just one key to successfully implementing marketing automation.
How Should App Dev Teams Monitor End User Experience?January 19, 2016
Application development teams can use different approaches to monitoring the end-user experience of business apps. Which one is right for …
7 Marketing Automation LeadersJanuary 13, 2016
10 Mobile App Trends for 2016January 12, 2016
When it comes to mobile app development, what can enterprises expect in 2016?
Should Chief Digital Officer Lead Digital Transformation?January 8, 2016
Companies ahead of the digital curve are more likely than their peers to have at least two C-level executives leading digital transformation …
Application Data Management's Role in Post-Modern ERPJanuary 6, 2016
Post-modern ERP deployments call for a new approach to data management.
Marketing Automation's Star Is RisingJanuary 5, 2016
Marketing automation aligns sales and marketing teams and helps them provide personalized interactions to prospects and customers.
10 Data Analytics Predictions for 2016January 4, 2016
As companies grow more reliant on data analytics, technology must keep pace with changing business needs, say data experts.
Startup Spotlight: Azuqua's Cloud Services OrchestrationDecember 28, 2015
Cloud platform helps businesses integrate, manage and orchestrate popular services like Twitter feeds or Gmail with enterprise software like …
8 More CRM Options, from Aptean to ZohoDecember 23, 2015
Which Enterprise Apps Were Popular in 2015?December 23, 2015
Slack, Zendesk and Jobvite were among the fastest growing enterprise apps in 2015, according to Okta.
5 Ways to Boost CRM EffectivenessDecember 21, 2015
Using sales enablement tools can make CRM a more valuable tool for salespeople.
4 CRM Giants: Salesforce, Microsoft Dynamics, Oracle and SAPDecember 17, 2015
Mobile App Momentum Continues, Surveys FindDecember 16, 2015
Companies are getting more strategic with their mobile app initiatives, find two new surveys.