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CRM - Research

Technology research on Customer Relationship Management (CRM) and sales force automation software and solutions.

CRM for Any Niche – or So It Seems

June 24, 2015

With CRM software, sometimes a niche solution is the way to go, experts say.

Enterprise App Store Difference

May 15, 2015

With enterprise app stores like Salesforce's AppExchange, it's all about the ecosystem.

Should You Build an Apple Watch App?

May 5, 2015

Considering building an Apple Watch app? Ask yourself four questions first.

Startup Spotlight: ToutApp's Sales Platform

May 4, 2015

ToutApp's founder wants to do for sales software what Marketo and Eloqua did for marketing software.

Is Salesforce for HR an HCM Game Changer?

April 27, 2015

While Salesforce may need partnerships to beef up its new HCM offering, Salesforce for HR will appeal to companies interested in cloud, mobile and social human capital management capabilities.

Here Come Enterprise Apps for Apple Watch

April 24, 2015

Enterprise software vendors wasted no time in rolling out applications for the Apple Watch.

6 Tech Trends Shaping Financial Services

February 20, 2015

Big Data, biometrics and mobile payments are among trends impacting the financial services industry in 2015.

App Integration Should Not Be an Afterthought

February 10, 2015

Though a QuinStreet Enterprise survey shows that integration with existing solutions is a key criteria for buying enterprise apps, too often it is an afterthought.

9 Tech Trends Transforming Retail

February 6, 2015

The retail industry's reputation as a technology laggard is beginning to change, say experts.

Unlocking CRM's Data Treasure Trove

January 28, 2015

While CRM systems contain plenty of valuable data, integration issues can make it tough to use for business intelligence or analytics projects.

10 CRM Predictions for 2015

January 12, 2015

Cloud, integration and analytics are still among the top CRM trends in 2015, experts say.