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CRM - Research

Technology research on Customer Relationship Management (CRM) and sales force automation software and solutions.

Uniting CRM, Sales and Social Media

June 7, 2013

Just as CRM providers were beginning to more closely align software with sales processes, social media entered the picture. The new challenge is how to unite sales, CRM and social media.

CRM Jumps 12.5 Percent in 2012: Gartner

April 29, 2013

Salesforce helps customer relationship management (CRM) grow at a faster rate than the overall enterprise software market.

Big Data Boosts Enterprise Software Market in 2012: IDC

April 22, 2013

Big Data shook up the enterprise software market last year and its impact is rippling across market segments, finds industry analyst IDC.

Mobile CRM App Market Set to Explode: Gartner

April 12, 2013

The number of mobile CRM apps is set to rise by 500 percent in a few short years, according to a new forecast from Gartner.

How Big Data Is Changing Enterprise Applications

April 4, 2013

Companies can use in-memory processing and Hadoop to handle Big Data. But how will that change enterprise applications?