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Marketing: February 2016

Marketing, Social Media Marketing, and Marketing Automation software and solutions. - Archive for February 2016

Predictive Analytics Software Buying Guide

Shopping for predictive analytics software? Here are 10 vendors you should know.

Startup Spotlight: Evergage's Personalization Platform

Evergage's founder has his sights set on an IPO, thanks to a 'huge' market opportunity for digital marketing solutions that enable real-time …

Predictive Analytics Now Easier but Still No Cake Walk

Predictive analytics is no longer the sole purview of data scientists.