by Rex Ahlstrom, BackOffice Associates As enterprises look into 2016, they are faced with new and continually more complex data challenges to solve across their global operations. However, evolving technologies and innovative information governance approaches are helping organizations manage their…
“Personalization” is a big buzz word in enterprise software, especially in customer-facing marketing applications. FinancialForce, a cloud ERP provider on the Salesforce App Cloud, is bringing personalization to a somewhat unexpected corner of the enterprise: the finance function. The latest…
By Phara E. McLachlan, Natheava LLC Why do so many IT asset management (ITAM) programs fail? The short answer is simple: human error! It may be more useful to ask why ITAM programs succeed. The answer: 20 percent technology, 80…
Companies have talked about personalized marketing for years, most recently as a central facet to their digital transformation efforts. Yet little progress has been made toward real personalization, said Karl Wirth, founder and CEO of startup Evergage, which sells software…
With data becoming increasingly central to business strategies, data quality management has never been more important. So it is a little disheartening to see that just 40 percent of companies surveyed by 451 Research were very confident in their organization’s…
Salesforce chairman and CEO Marc Benioff did not intend to add configure-price-quote (CPQ) software to Salesforce’s suite of offerings. But he changed his mind after attending a presentation in which Salesforce partner SteelBrick showcased its CPQ application built on Salesforce’s…
As companies increase their investments in mobile apps, they tend to get more strategic about enterprise mobility. For example, mobile application management provider Apperian last month published a survey that found that deploying applications that supported business processes was a…
Hot on the heels of a $531 million IPO, the fifth largest IPO in the U.S. of 2015, cloud collaboration company Atlassian is unveiling a new release of its service desk software, JIRA Service Desk. IT service management (ITSM) has…
More mobile apps are on the agenda for many enterprises in 2016. So Enterprise Apps Today asked mobility experts to share their predictions for top mobile app development trends. Hybrid HTML5 Gains Momentum While some developers will always prefer native…
In order to leverage cloud computing, mobile technology, social media, Big Data analytics and other emerging technologies, many companies are involved in sweeping “digital transformation” initiatives. Given the importance of such initiatives, organizations need strong leaders to make them work.…