News: December 2004
Industry and product news on CRM, Business Intelligence, ERP, supply chain management, and other enterprise applications. - Archive for December 2004
PeopleSoft CEO Duffield Resigns
The PeopleSoft founder quits one week after PeopleSoft accepts Oracle's $10.3 billion acquisition bid.
Web Analytics: Time for a Change in 2005
Why aren't more people really using Web analytics to optimize site performance? Start fresh in 2005!
Oracle User Groups Extend Olive Branch
The parents are getting along. How about the kids? Chronology of a Merger
Ten Tips for Getting Customers to Up the Order
An industry expert offers cross-selling and up-selling tips and techniques to increase your average dollar amount per order.
Oracle Shifts to Integration Mode
The company sees opportunities in financial services and government as it outlines plans to bring PeopleSoft into the fold. Chronology of a …
Reduce the Risk in B2B Purchasing
Could your prospect's job be on the line when they buy your product? Six key B2B buying principles help reduce the risk.
Did PeopleSoft Implode?
Hindsight being 20/20, critics have begun arguing about what led to PeopleSoft's demise as a solo company.
ReleMail Offers E-mail Audits
A new firm offers a 15-point e-mail audit and certification program.
Oracle Rivals Circle the Wagons
More mergers loom in an ERP world dominated by SAP and Oracle.
Generic Search Terms Drive Most Buying
New comScore/Overture study challenges preeminence of trademark-based searches.
Yahoo! Hires Chief Data Officer
Revenue Science co-founder joins the portal player.
Siebel Infuses SMBs with CRM
UPDATED: The company's partner program aims to fill in customer relationship management holes that other vendors aren't.
ASAP Pro 2.0 Adds Presence-Enabled Links
Convoq launches a new version of its Web conferencing service for small and mid-sized businesses.
BT Makes 'Contact' With VoIP
To improve customer service and save money, the carrier taps Nortel to bring VoIP to its U.K. call centers.
What's Next for Behavioral Targeting?
Two compelling applications of next-generation behavioral targeting.