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Mark J

SAP Calls Oracle Exec Shuffle a Benefit

Bill McDermott, co-chief executive of SAP, an Oracle rival, says his company is ‘staying true to its core’ in software. As reported in this NY Times story, McDermott also said that Oracle’s executive-suite shuffling serves to underline the different paths…

Pravega Upgrades Its Free CRM App

Pravega Inc. has announced new upgrades to its free Customer Relationship Management (CRM) and Email Marketing application, vegaPort. As noted in this PR Web news release, the company has added many features to meet the requirements of advanced sales and…

Are You Ready to Invest in a CRM System?

Timing is everything when it comes to CRM and this CRM Buyer report advises organizations against investing in CRM technology too early. According to the advice offered in the story,  jumping on the CRM app train too early can hurt…

Microsoft Boosts CRM Pitch

Microsoft appears to be tired of seeing Salesforce.com get all the headlines by dishing out a combination of pithy quotes and branded chocolates to the technology press. According to this report on Cnet, Redmond has no plans to one-up Salesforce.com…

Maximizer Announces European Release of CRM 11

Maximizer Software has recently released a new version of its popular Maximizer CRM 11 Team Edition system. According to the company in its news release on Biz Community, the new Team Edition is just part of a range of scalable…

Social CRM: A Buzzword Explained

Today, everything is social — social commerce, social business, and social CRM. According to this Destination CRM report, the phrase social CRM obscures a completely valid concept for helping businesses better understand their customers. “To a business owner, customer relationships…

Tips to Partner Sales and Web Strategies

Often, sales methodologies launch without a thought toward digital strategy, and digital strategies launch without alignment to how the sales team actually works. According to this report on CRM Buyer, it is time to embrace the role of digital strategy…

SAS Launches DIY Predictive Analytics

SAS has recently launched predictive analytics for business users. According to the company in this Business Wire news release, SAS Rapid Predictive Modeler helps employees to determine the best actions for reducing risk and improving organizational performance. “SAS, the leader…

Mobile CRM Access Helps Firm Diversify

VCC, a nationwide retail construction company, says it was forced to diversify when the recession struck. According to this report on Computer World, the company found that giving project managers smartphone access to customer data was a big boost in…

From Mobile CRM to Mobile BI

Mobile CRM in some ways delivered with sales force automation (SFA) applications for mobile workers. This Tech Target report looks at where mobile CRM is successful and discusses the current shift for vendors to provide mobile business intelligence (BI). “And…

How to Choose a CRM System

As the market for CRM software and solutions matures, many organizations are starting to realize the customer-relationship management software installed ten years ago is showing its age. According to this report on Network World, you have choices now between on-premise…

Buzzom Creates Social CRM Buzz

When it comes to marketing an analytics, social media and networks has a lot to offer. This Silicon India report discusses why Social CRM buzz is important and also provides an overview of InRev Systems — a start up that…

New Mobile App Leverages Sage SalesLogix CRM Platform

Net@Work, a Sage CRM Solutions business partner, has announced the release of OnTheGo mobile CRM application for Sage SalesLogix 7.5.2 and Sage SalesLogix Cloud. As reported in this TMCnet.com story, OnTheGo for Sage SalesLogix and Sage SalesLogix Cloud gives users…

Going Beyond Social CRM

Taking Social CRM one step further, open innovation consultant, Stefan Lindegaard suggests that open innovation is about integrating external partners in the entire innovation process. This Business Strategy Innovation article details the “Open Innovation Revolution” and highlights the CRM benefits.…

RhoLogic Offers SugarCRM Smartphone Application

RhoLogic has announced RhoLogic Mobile for SugarCRM is now available through the iTunes App Store and Android Market. As noted in the company’s news release on PR Newswire, the application was built using Rhodes, an open-source smartphone app framework for…

CRM Danger Zones

CRM systems typically provide a report writing system as well as dozens of canned reports. According to this Tech World story, CRM system reports can also expose data quality problems. Here are two “danger zone” CRM reports to look for.…

Tally to Launch ERP Marketplace for Customers

In addition to marking its 60,000 customer milestone, this CRN report says that Tally Solutions is also planning to launch a new an e-marketplace where customers can pick and choose from the several Tally applications. Tally currently has two ERP…

Calculating Customer Demand

Many organizations track and report customer demand by customer satisfaction scores. As mentioned in this new report on Destination CRM, the consequence of this type of measurement is that many revenue generating initiatives are based intuition and experience rather than…

LexisNexis Announces InterAction 6.0 for Outlook

LexisNexis has recently announced InterAction 6.0 for Microsoft Outlook. As mentioned in this Market Watch news release, InterAction 6.0 software embeds features and functions of InterAction, a leading Customer Relationship Management (CRM) application, directly within Microsoft Outlook. “InterAction 6.0 users…

Cincom Enhances Call Center Customer Experience

Cincom Systems, an IBM Premier Business Partner has recently announced a collaboration with IBM Business Analytics and Optimization (BAO) to leverage IBM’s Real-Time Analytics Matching Platform (RAMP) and improve customer experience in call centers. According to this press release on…

Blackbaud Social Launches for Nonprofits

Blackbaud has announced the launch of Blackbaud Social, a new offering that provides social media solutions for nonprofits to create both private-label and public socially-enabled communities. As mentioned in this company news release, Blackbaud Social is the only integrated social…

From Consumer to Enterprise Mobile Apps

According to recent research from Frost & Sullivan, mobile enterprise applications are projected to total $10.9 billion in annual revenues by 2015. As noted in this report on CTO Edge, the four main categories of mobile enterprise applications include mobile…

Data Mining: Profits vs. Privacy

The secret of turning data in to profits, according to this CNBC report is analytics software. As mentioned in this story, when armed with analytics technology, retailers, search engines and social networks are all eager to turn data into profits.…

An Interview With Infor

According to Greg Corgan, President Global Field Operations, Corporate Senior VP, Infor, if you only pick the manufacturing and distribution verticals worldwide, the company has more customers than SAP and Oracle combined. In this Information Week interview, Infor talks about…

Linking Customer-Focused Tools for CRM Success

According to this report on 1to1 Media, linking CRM and unified communications (UC) brings together the various customer touchpoints into one integrated system. While integrating CRM and UC is ideal for cultivating an existing customer base, adding search engine optimization…

Marketo Launches Chatter for Sales Insight

Marketo has announced the launch of Chatter for Sales Insight on salesforce.com's ChatterExchange, According to this PR Web news release, the integration between Marketo Sales Insight and Salesforce Chatter increases sales effectiveness with real-time feeds so sales professionals can prioritize…