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Mark J

CRM Trends: Enterprise Apps Go Mobile

Extending applications such as e-mail to smartphones has become commonplace, now, the next wave of enterprise applications, Customer Relationship Management (CRM) and mobile workflow, is coming to the mobile enterprise. According to this report on IT Business Edge, the benefits…

How to Choose CRM Software for Your Business

If your customer list has outgrown your Rolodex, then there is business software that will help you. This article on Inc. offers tips and advice on how to select the right customer relationship management (CRM) software for your business. “Beyond…

FirstRain Announces FirstRain Snapshot for Salesforce.com CRM

FirstRain has recently announced the availability of the FirstRain snapshot, a free application for the Salesforce CRM platform that provides up-to-the-minute account intelligence to help sales professionals rapidly connect with customers about their business. According to this press release on…

Tips for Understanding CRM Vendor Proposals

If a significant CRM system project is on your agenda in this new fiscal year, this Network World article offers a checklist of items that you need to look out for in vendor proposals. “1. A project plan focused on…

Ciboodle Launches New social CRM Product

Sword Ciboodle has launched a new social CRM product, Ciboodle Crowd, which enables organizations to create an online community to meet their exact requirements. According to this report on CBR, Ciboodle Crowd enables organizations to service the social customer on…

TenDigits Expands Mobile CRM for Microsoft Dynamics

TenDigits Software has recently announced the release of MobileAccess 4.7. Originally designed for smartphones, MobileAccess 4.7 can now provide Microsoft Dynamics CRM access for any Smart Mobile Device, including the popular iPhone, iPad and iPod Touch device family. According to…

Initiatives to Drive Successful CRM Solutions

1to1 Media and Gartner have recently partnered to spotlight companies that launch strategies that aim to build customer value, as well as organizational value. As reported on TMCnet.com, The Navy Federal Credit Union is the latest organization to be honored.…

Australian Retailers Failing in Customer Retention

New research from Forrester Research says that Australian online retailers risk losing customers by failing to invest in customer loyalty and retention. As reported on B&T Marketing, the research in Australia 2010: Marketing, Merchandising, And Customer Service, revealed a majority…

Plan Your CRM Transformation in 6 Steps

According to this article on CRM Buyer, a CRM transformation needs to be linked to overall IT strategy of the organization. This report outlines the six steps you should take to make your organization’s CRM transformation successful. “CRM transformation needs…

Plan a Sales Management Process Before CRM Projects

With the global recession lifting and recovery underway in some parts of the economy, organizations are taking a renewed interest in sales management processes — and with it CRM software. This SearchCRM.com article explores a six-stage sales process that should…

Performance Analytics in the Call Center

Applying performance analytics solutions in contact centers can help organizations identify opportunities to cut costs and grow sales. This TMCnet report also says that performance analytics in contact centers also help identify issues that can affect customer retention and referrals.…

The Gap Glitches Show Need for Connecting IT and CRM

Incorrect customer transaction data and information sharing limitations between online and local stores at clothing retailer, the Gap, creates serious problems for some buyers. This report on ZDNet also says that buying online at the Gap and trying to return…

Orbitz Hires Orton Citing CRM Experience

Online travel company, Orbitz Worldwide, has scooped up Chris Orton, former senior director of Internet marketing at eBay, as its CMO. This DM News report cites Orton’s CRM experience for the position. “Orton is overseeing Orbitz’s marketing divisions – online,…

Using Semantics to Streamline Information Management

When enterprises use semantic intelligence, this Information Management reports says the result enables finding and extracting knowledge and information from all data sources, including structured and unstructured, and internal and external sources—ultimately allowing for more informed decision making. “A company’s…

Keeping Customers Satisifed When Transactions are Denied

Overdraft programs have traditionally been between the consumer and the banks, but the result of recent revisions to Regulation E issued by the Federal Reserve Board that prohibit financial institutions from charging consumers fees for paying overdrafts on everyday debit…

Data Warehousing as a Service Options

Data warehouses and the business intelligence applications built atop them are typically highly customized, making software as a service (SaaS) a less common form of deployment for data warehousing systems. Still, as pointed out in this Internet Evolution article, it…

Aplicor Launches User Experience Early Adopter Program

Aplicor recently announced the pilot phase of its collaborative Early Adopter Community program. According to this TMCnet story, Aplicor is an international provider of enterprise resource planning and on-demand customer relationship management software as a service applications for enterprise clients.…